Our SEO audit services show small business owners what is holding their website back in Google and which fixes deserve attention first. Start with a free website review: tell us about your site and goals, and we reply by email with the issues that stand out and the order we'd fix them in. If you go ahead, an initial SEO audit is the first step in each of our three monthly plans.
Who will audit your site? SEO Expert Marketing, a new remote agency with a WordPress focus. We have no published client results yet, so judge our SEO audit services on the free review, which looks at your own site rather than someone else's.
Four ways to get your site checked
| At a glance | Free audit tool | Free website review | $59 Full SEO Audit | Audit in a monthly plan |
|---|---|---|---|---|
| Who checks | Our tool, in under a minute | Us, from your site and the goals you send | A person, by hand | A person, by hand |
| What it covers | Your home page, robots.txt, sitemap and llms.txt: up to 49 checks | A first look at your site and goals | Your home page and up to 10 key pages | Your site; the depth grows with the plan |
| Cost | Free | Free | $59 once, credited to your first payment if a plan starts within 30 days | Included in every plan, from $395/month |
| What you get | A score out of 100, your biggest risks and a 30-day plan, on screen | An email with the main issues and priorities | A PDF fix list within 2 days | A prioritized fix list that your plan then works through |
| Commitment | None | None | None beyond the order | A written proposal; monthly plans have no minimum term |
Google's guide to hiring an SEO advises granting only read access to Search Console for an audit, and says an audit should give you realistic estimates of improvement and of the work involved. Hold any provider to both.
What our SEO audit services check
A thorough audit can cover six areas. Which of them your initial audit includes depends on your plan, as the pricing table below shows.
1. Technical health: the technical SEO audit
Can Google crawl and index the pages that matter? We look for broken pages, redirects that bounce visitors through several addresses, pages excluded in Search Console, sitemap problems, errors in robots.txt (the file that tells search engines what not to crawl), mobile issues and page designs that load slowly on phones. On WordPress, a plugin or theme can be the cause. Bigger repairs fall under technical SEO.
2. On-page basics
We check titles, meta descriptions, headings, image alt text, internal links and structured data (code that labels details like your business name and address for Google). We also flag pages that compete with each other for the same search.
3. Content
Does each main service have a clear, helpful page? We look for thin, outdated or duplicated pages, customer questions your site never answers and searches you have no page for. Mapping searches to pages in detail is the job of keyword research.
4. Local signals
If you serve a town or region, a local SEO audit checks your Google Business Profile, your name, address and phone details across directories, your reviews and your location pages. Ongoing work belongs to our local SEO service.
5. Links (SEO Authority)
We review which websites link to you, spot spammy patterns that could cause trouble and find broken links pointing to your pages. We also note genuine opportunities, such as suppliers, trade associations and local groups you already work with. We never buy links.
6. Competitors (SEO Growth and up)
We look at who appears for your most important searches and what their pages offer that yours don't. The aim isn't to copy them, but to see where your site can be more useful.
What you get: priorities, not a pile of warnings
Automated tools can produce long lists of warnings, and not all of them matter for a small site. Google's guide to hiring an SEO also notes that third-party SEO tools don't have access to Google's internal ranking data, and advises checking a tool's audit against official Google guidance before making significant changes. For each issue, the audit explains:
- What's wrong and on which pages.
- Why it matters to visitors and to Google.
- How to fix it and roughly how much work it takes.
- Its priority, so high-impact, low-effort fixes come first.
Example: our free audit on our own site
On 9 November 2026 we ran our free SEO audit tool on seoexpertmarketing.com. It scored 94 out of 100 (grade A) on 47 checks, and still listed five things to fix. Here they are as the report shows them, with its own reason, fix and effort tag:
| What it found | Why it matters | Fix | Effort |
|---|---|---|---|
| Home page title is 66 characters | The title is usually the blue headline in Google, the first thing people read before they click. | Write a clear title of 30 to 65 characters with your main service and place. | Quick fix |
| Home page HTML is 734 KB | Heavy pages load slowly on phones and mobile data. | Remove unused code and move inline code to cached files. | Developer |
| No social profiles linked | Linked profiles show you're a real, active business. | Link your active social profiles in the footer. | Quick fix |
| No HSTS header | HSTS makes browsers use the secure address every time, even when someone types http. | Turn on HSTS once every page works on https. | Developer |
| Profiles aren't connected in schema | Connected profiles help AI tools be sure which business is yours. | List your profiles in the schema sameAs field. | Quick fix |
That's the point of ranking findings: even a site that passes most checks gets a short, ordered list instead of hundreds of warnings. A hand-checked audit then adds what a home page scan can't see, such as your other pages, your content and your competitors.
Want your own site's version of that list? Run the free SEO audit tool. For a full audit you run yourself, our SEO audit template lists the sections to fill in.
Is an SEO audit right for you?
An audit helps most when you know something isn't working but not why. Our SEO audit services are a good fit if:
- Your website brings few inquiries from Google, and you don't know why.
- Your traffic dropped after a redesign, a theme change or a move to a new domain.
- You're planning a redesign and want a record of what currently ranks before anything changes.
It's probably not the right fit if you already know what's broken and just need it fixed: see our technical SEO work instead. If your own team will make the fixes, the $59 Full SEO Audit gives them an ordered fix list to work from.
SEO audit cost: a free review, a $59 audit or an audit in your plan
The initial SEO audit comes with every monthly plan, and its depth grows with the plan. As a guide, here's what it covers on each:
| Plan | Monthly (USD) | On a yearly plan | Initial audit covers |
|---|---|---|---|
| SEO Starter | $395/month | $295/month | Technical health, on-page basics, content and local signals |
| SEO Growth | $795/month | $595/month | The Starter checks, plus competitor analysis |
| SEO Authority | $1,495/month | $1,095/month | The Growth checks, plus backlink analysis |
Monthly plans have no minimum term, and plans are paid by Remitly, Wise or bank transfer. Before work starts, your proposal confirms the audit's scope, the monthly price and who is responsible for what. Each plan also includes ongoing work beyond the audit; compare all three SEO services plans.
Need a one-off check without a monthly plan? Our $59 Full SEO Audit reviews your homepage and up to 10 key pages by hand and delivers a PDF fix list within 2 days. The $59 is credited to your first payment if a plan starts within 30 days. It's on our SEO price list with our other fixed-price jobs.
Not sure which plan fits? Request your free website review first.
Comparing other providers? Ask these questions
- Does a person review the findings, or is it a tool's export?
- Are local, link and competitor checks included?
- Is the price for the report only, or are fixes included?
- How does site size change the price?
A realistic timeline for results
An audit is a diagnosis, not a treatment: on its own, it changes nothing in Google. Movement starts once fixes go live and Google recrawls the pages involved.
The priority list from our SEO audit services sets the order. Quick wins go first, such as a missing page title or a broken redirect on a key page. Bigger projects follow, like merging pages that compete or rewriting thin content, because they take longer to plan and finish.
Prefer to start with the technical side yourself? Our technical SEO audit checklist walks through it step by step.
What to include in your review request
Use the form below. Tell us your website address and what you want more of: calls, bookings or sales. Your location and two or three competitors that appear above you in Google make our reply more useful. Have a question first? Contact us.
